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Danvanthiri, a mobile healthcare company, is currently in talks with an investor for Series A funding, which will be finalised in a month. The details of the amount have been withheld.
The initial seed-funding came in from the company founders and in June this year, it also received an angel investment. The app is positioned as a ‘Life Saving App’. Services include end-to-end healthcare solutions on one platform, single window access to organ and blood donors, notification for GPS enabled medical emergency, including ambulances and patient coordinators. “We are definitely looking at raising more funds through Series A funding. Since our App is a one-of-a-kind, we are confident that we will have more investors investing with us. Our venture has a proven business model with a good ROI (return on investment) and hence we are seeking the next round of funds to increase our market presence,” Sivachenduran B, managing director and co-founder, Danvanthiri told Pharmabiz in an email.
There are many healthcare apps in the global market, but none of them provide a 360 degree view of the healthcare industry. Danvanthiri provides its users with a gamut of healthcare services. “In phase II of the app, we also have plans to integrate the medical tourism. This will make us the only player in the world to have launched an app for medical tourism,” he added.
During the Beta testing phase, the app went through a market test where the company received suggestions to enhance the existing features and also improvise on the functionality of the existing.
The app which was unveiled recently has received a positive market response. We have around 100 active users on the Danvanthiri App. The downloads are mostly through word-of-mouth. Service providers like pharmacies, labs, hospitals and doctors have been keen to subscribe to our services. There has been quite some traction in the social media as well. We have been focussing on creating awareness about organ donation in a big way through our blog and other social media forums. We did a pre-buzz campaign on Facebook and our likes increased from 350 to a whopping 4500. We also conducted a #MakeaGuess contest as part of the pre-buzz strategy and received a lot of engagement from the users. We have Thyrocare and Apollo Hospitals as our strategic partners, stated Sivachenduran.
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